7100 Corporate Drive
Plano, TX 75023

Associate Performance Marketing Manager - Pizza Hut International

Description:

Pizza Hut International is instituting a COVID-19 vaccination requirement for health and safety reasons. Effective January 3, 2022, Pizza Hut International requires that corporate employees are fully vaccinated against COVID-19 as a condition of employment, subject to reasonable accommodation as required by law.

PURPOSE OF THE JOB:

Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), serves and delivers more pizzas than any other pizza company in the world. With easy order options including the Pizza Hut app, mobile site, Facebook and Twitter messenger and Amazon devices, Pizza Hut is committed to providing an easy pizza experience - from order to delivery. Founded in 1958, Pizza Hut has become the most-recognized pizza restaurant in the world, operating more than 16,400 restaurants in more than 100 countries.

High level overview of the role:

The Associate Performance Marketing Manager will work closely with the Marketing Director to provide support and execute on digital strategies, bringing the best-in-class digital experience and knowledge to drive sales for the Pizza Hut Latin America & Iberia region.

JOB SIZE:

Latin America/Iberia (LAI) region constitutes ~2500 restaurants in 32 countries and operating 2 brands Pizza Hut and Telepizza.

JOB FUNCTIONS:
- Manage Performance Marketing activity for LAI; collaborate with global teams to execute and deliver projects and campaigns.
- Help plan and prioritize key marketing tactics across global teams and countries, to improve country growth, revenue and efficiency targets.
- Experience with e-commerce, mobile payment systems, loyalty programs, apps and social technology in consumer-facing business
- Execute both long-term strategic and short-term operational digital marketing plans that result in above average business growth and performance
- Proven wins delivered in all facets of modern marketing (particularly digital, mobile and CRM) with an emphasis on sales-driving through-the-line communication
- Proven track record of delivering consistent, significant sales growth in a fast-moving, hypercompetitive, diverse, e-tailing environment
- Execute performance marketing channels including paid search, affiliate, retargeting and programmatic video/display
- Analyze and report on digital marketing channel performance including Traffic, CVR, CPO and ROAS

WORKING RELATIONSHIPS:
- Latin America Iberia (LAI) Marketing

- Pizza Hut International Marketing
KNOWLEDGE AND SKILL REQUIRED:

EDUCATION:
- Bachelor's degree Marketing, Communications or related field preferred

EXPERIENCE (and other qualifications):
- 4-6 years of Marketing experience, preferably in QSR or Technology
- Bachelor's degree Marketing, Communications or related field preferred
- Advanced knowledge/ proficiency in AdWords and Facebook Business Manager
- Experience working with a major Web analytics and reporting tools - ideally Google Analytics
- Skills, including achieving results through others, engaging and empowering others, coaching for performance and working cross functionally
- Working knowledge of CRM or Email marketing campaign management and understanding of customer segmentation or automation strategies
- Acute awareness of the role data plays in driving transactional growth through customer facing marketing and communications
- Demonstrated ability to lead change and shape transformational business strategy
- Previous experience within a multinational highly regarded
- Must be fully vaccinated by January 3, 2022, subject to reasonable accommodations. Proof of vaccination required.

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