7100 Corporate Drive
Plano, TX 75023

Associate Brand Manager

Description:

Calendar Window Strategy and Execution:
- Partner across the Brand Team for the development and execution of the national calendar strategy and go-to-market plan, including research, analysis, market testing, positioning development, creative brief ownership, and cross-functional team leadership
- Perform detailed calendar window and test market analysis to identify opportunities and formulate action plans for immediate and/or future improvements
- Build business cases to support recommendations for projects related to your platform for presentation to marketing leadership
- Utilize external research, internal data, cultural trends, consumer insights, and creative brainstorming to serve as the voice for the Pizza Lover consumer while developing strategic tactics and creative briefs
- Partner with advertising and internal marketing team to bring breakthrough creative strategies to life in all media channels
- Lead cross-functional project teams and build productive relationships with key stakeholders: finance, digital, consumer insights, operations, restaurant supply chain, legal, culinary, and franchisees
Strategic Partnership Management:
- Lead relationship between key external food partners, franchise committees, and internal stakeholders
- Develop annual plans to leverage partner resources to extend product reach and brand perceptions
Education & Experience:
- Bachelor's degree required, MBA or advanced degree preferred
- 4+ years of experience in Marketing or product development
- Must have experience building strong relationships and the ability to manage multiple projects in a fast-pace environment
- Experience in the restaurant category, foodservice, or CPG preferred
Required Skills:
- Visionary Leadership with a consistent background of delivering results by creating competitive and breakthrough strategies and plans
- Project Management leading multi-functional teams using stage-gate process
- Strong Communication to work well with cross-functional teams and lead multiple stakeholders
- Deep Analytical Skills with the ability to utilize consumer and financial data to make strong business decisions when confronted by ambiguity
- Strong bias for action and demonstrated desire for ownership

Apply Now

By using our site, you acknowledge that you have read and understand our Cookie Policy, Privacy Policy, and our Terms of Use.